Dispute your pending chargebacks
What we saw
72 chargebacks went undisputed over the period — €691 taken straight out of your payouts.
Suggested action
Dispute every claim with the platforms, or hand recovery over to a dedicated team.
Food'Up Connect · our software
Your numbers say what happened. Food'Up says what to do next.
The platform our account managers use every day, opened up to our clients. 7 modules, one logic: bring the data together, make it legible, isolate what matters, and produce a priority.
01
The 7 modules
What each one answers
In the product: “Summary”
Every Monday, your week explained in three sentences.
The app opens on a written analysis: what moved, by how much, and against what. The numbers follow, each with its previous-week value.
- A summary written automatically, not another table
- Revenue, orders, average basket, net payout
- Every value compared with the week before
- Profitability, disputes, acquisition, promotions and satisfaction below
In the product: “Summary”
The whole month on one screen, from revenue to what's left.
Four numbers frame the period, then the detail follows: profitability, disputes, acquisition, promotions and satisfaction. Each block links to its detailed view.
- Gross revenue, orders, average basket, net payout
- Thirty metrics to plot day by day, your choice
- Cost breakdown ring and margin waterfall
- Where the revenue comes from: what advertising really drives
In the product: “Profitability breakdown”
See what's left after commission, promotions and food cost.
The waterfall runs through every line, from gross revenue down to net margin, in two steps: what the platform takes, then what the ingredients cost.
- Waterfall from gross revenue to net payout to net margin
- Ten financial metrics tracked and compared with last month
- Profitability by platform, line by line
- Top ten items by revenue generated
In the product: “Acquisition breakdown”
Know what every euro returns, and where the journey breaks.
The customer journey connects advertising to real traffic: impressions, restaurant views, menu views, baskets, confirmed orders.
- ROAS, cost per acquisition, dependency on advertising
- Pass-through rate at every step of the journey
- Each promotional offer and the revenue it generated
- Performance compared across platforms
In the product: “Quality breakdown”
Sales tell you the outcome. Operations tell you why.
Rating, order errors, prep time, cancellations, uptime, complaint reasons — the signals that appear before a drop, not after it.
- Execution waterfall, from order received to a perfect experience
- Review distribution and gap to your rating target
- Reasons for negative reviews, ranked by impact on the rating
- Quality compared across platforms
In the product: “Campaigns this period”
Past and running promotions — and their verdict.
A campaign calendar, live tracking of running offers, and a ranking of each one by what it actually returned once ingredients were deducted.
- Campaign calendar over the period
- Budget, orders and ROI tracked mid-campaign
- Offer ranking, sortable column by column
- Net margin per offer, with the restaurant's food cost deducted
In the product: “Restaurant comparison”
Compare locations and see the gaps immediately.
Pick the restaurants, pick the metrics, and the comparison builds itself: a group overview, a sortable table, compared trends and multi-axis profiles.
- Twenty-five metrics across three axes, tick whichever you need
- Orders, revenue, margin and average rating for the group
- Colour-coded table: best and behind, column by column
- Radar performance profiles, one trace per restaurant
02
Where your money actually goes
Gross revenue to margin, line by line
The waterfall walks through every deduction, in two steps. You see not only what you lose, but whether you lose more than everyone else.
Real net margin · 26.2%Demo
Excludes variable and fixed costs (rent, staff and so on): they are not in the platform data.
Real net margin
€33,550
€7.46 per order
26.2%of gross revenue
- Gross revenue incl. VAT€128,250
Step 1 · from gross revenue to platform payout
− Promotional offers€−27,70021.6%- − Platform commission€−27,32021.3%
- − Platform service fees€−5,6804.4%
- = Net payout€67,55052.7%
Step 2 · from payout to net margin
− Food cost33.8% of net revenue€−34,00026.5%- = Net margin€33,55026.2%
Profitability by channel · share of revenue and marginDemo
Uber Eats
€72,620
2,530 orders
- Share of revenue
- 56,6 %
- Margin
- 23.8%
Deliveroo
€41,030
1,460 orders
- Share of revenue
- 32 %
- Margin
- 25.1%
Caisse
€14,600
510 orders
- Share of revenue
- 11,4 %
- Margin
- 48.2%
Direct ordering accounts for just 11.4% of revenue but delivers 48.2% margin, making it the most profitable channel per euro taken.
Sales by item · top ten by revenueDemo
Top ten items by revenue
across 4,500 orders in the period
| Item | Sold | Revenue | |
|---|---|---|---|
| 01Signature menubest seller | 1,640 | €24,600 | 19.2% |
| 02Lunch deal | 980 | €12,250 | 9.6% |
| 03Chef's bowl | 610 | €8,540 | 6.7% |
| 04Vegetarian plate | 320 | €4,160 | 3.2% |
| 05House fries | 890 | €2,670 | 2.1% |
| 06Dessert of the day | 410 | €1,640 | 1.3% |
| 07Soft drink 33cl | 720 | €1,440 | 1.1% |
The top 3 items generate 82% of itemised revenue — €45,390 out of €55,300.
03
Where you lose your customers
Impression to confirmed order
Customer journey · pass-through rate at each stepDemo
Overall conversion rate
3,0 %
4,500 orders from 150,000 impressions
Step 1 · from impression to click
Impressions150 000100.0%- Restaurant views79 50053.0%
Step 2 · from click to confirmed order
Menu views15 00010.0%- Added to basket7 2004.8%
- = Confirmed orders4 5003.0%
Where the revenue comes from · advertising dependencyDemo
- Total revenue
- €128,250
- Revenue generated by ads
- €94,710
Revenue generated by ads73.8%
73.8% of your revenue comes from ads — over this period, advertising drives a large share of your sales.
Restaurant - Paris République · August 2026Demo
All channelsUber EatsDeliverooCaisse
Gross revenue incl. VAT
+14,2 %€128,250
Orders
+10,8 %4,500
Day-by-day trend
Pick a metric to plot its curve
Gross revenue incl. VATRevenue net of promotionsNet marginNet margin %Net payoutPlatform ratio %+ more
1 Aug8 Aug15 Aug22 Aug31 Aug
04
Compare your locations
25 metrics across 3 axes
Pick the restaurants and the metrics: the table colours itself, the leader and the laggard stand out, and the gap turns into an action plan.
Comparison setup · 25 metrics availableDemo
Financial9
Marketing8
Operations8
3 restaurants ×6 metrics
Run the comparison →Restaurant comparison · 3 sites, August 2026Demo
Total orders
12,780
Total revenue
€367,550
Average net margin
26.5%
Average rating
4.3/5
Click a column to sort.
| Site | Net margin ▾ | Revenue | Net revenue | Net payout | Food cost | Overall ROAS | Conversion rate | Ad spend |
|---|---|---|---|---|---|---|---|---|
| Lyon Part-Dieu | 31.4% | €142,900 | €112,900 | €83,030 | 33.8% | 28.4× | 3.4% | €4,320 |
| Paris République | 26.2% | €128,250 | €100,550 | €67,550 | 33.8% | 24.6× | 3.0% | €3,850 |
| Bordeaux Chartrons | 19.8% | €96,400 | €74,200 | €44,170 | 33.8% | 17.2× | 2.6% | €2,980 |
Lyon Part-Dieu
- Net margin
- 31.4%
- Revenue
- €142,900
- Net revenue
- €112,900
- Net payout
- €83,030
Paris République
- Net margin
- 26.2%
- Revenue
- €128,250
- Net revenue
- €100,550
- Net payout
- €67,550
Bordeaux Chartrons
- Net margin
- 19.8%
- Revenue
- €96,400
- Net revenue
- €74,200
- Net payout
- €44,170
BestBehind
Compared performance profiles · multi-axis viewDemo
- Lyon Part-Dieu
- Paris République
- Bordeaux Chartrons
Each value is an index out of 100, relative to the best site in the group.
05
Sales tell you the outcome. Operations tell you why.
Rating and quality of execution
Order errors, prep time, cancellations, uptime and reviews: these signals explain a drop — and appear several weeks before it.
Operations and satisfaction · rating and qualityDemo
Customer rating
4.4/5
Distribution of reviews · 312
- 5 ★206
- 4 ★64
- 3 ★22
- 2 ★11
- 1 ★9
- Target ≥ 4,3
- +0,10
Customer perception
Areas to improve
- Disappointing taste11
- Order notes ignored8
- Poor value for money5
| Metric | Previous | Current | Change |
|---|---|---|---|
| Incorrect orders | 81 | 94 | +16 % |
| Error rate | 2,0 % | 2,1 % | +0,1 % |
| Prep time | 7,1 min | 7,3 min | +2,8 % |
| Courier wait | 1,5 min | 1,4 min | −6,7 % |
Customer rating
4.4/5
Average across 312 reviews
Perfect orders
97.3%
Delivered with no issue reported
Prep time
7.3 min
Average time in the kitchen
Missed orders
27
Not accepted or not fulfilled
Execution breakdown · from order received to perfect orderDemo
Overall success rate
97.3%
4,379 perfect orders out of 4,500
Step 1 · from order placed to delivery
Orders received4 500100.0%- − Cancelled orders−180.4%
- − Orders not fulfilled−90.2%
- = Orders delivered4 47399.4%
Step 2 · from delivery to a perfect experience
− Order errors−942.1%- = Perfect orders4 37997.3%
06
Hours of reporting, down to a few clicks.
Single site or consolidated network
The report covers the whole period: metrics, acquisition, marketing, operations, disputes, profitability, score and recommendations. Generated in a few clicks, downloadable straight away.
- 01
Select
One restaurant, a group or the whole network, over the period you choose.
- 02
Generate
The document builds itself from the period's data, with nothing to re-enter.
- 03
Review
The preview shows the full report before export.
- 04
Download
A PDF ready to send to your board, your partners or your franchisees.
Performance report · Restaurant - Paris RépubliqueDemo
Period report
Restaurant - Paris République
August 2026
Revenue
128 250 €
Net payout
67 550 €
Net margin
33 550 €
Money left on the table
691 €
Revenue trend
Where the money actually goes
- Gross revenue incl. VAT128 250 €
- − Promotional offers−27 700 €
- − Platform commission−27 320 €
- − Platform service fees−5 680 €
- = Net payout67 550 €
report-paris-republique-august.pdf Download
07
One score, five dimensions
Delivered in the period report
Financial, operations, conversion, satisfaction, channels: the score summarises the health of a restaurant and makes two periods — or two locations — directly comparable.
Restaurant - Paris République · 31 Aug — 6 Sep 2026Demo
31 Aug — 6 Sep 2026
Summary
Your revenue is up significantly this week
You recorded €31,480 in revenue, up 12.4% on the previous week. Your order count rose 8.6%, reaching 1,090 orders.
Your average rating (4.4) is holding up.
Revenue
€31,480
+12,4 %Prev. €28,010
Orders
1,090
+8,6 %Prev. 1,004
Average basket
€28.88
+3,5 %Prev. €27.90
Net payout
€16,590
+14,1 %Prev. €14,540
Cost breakdown · share of gross revenueDemo
- Promotional offers21.6%€27,700
- Platform costs25.7%€33,000
- Food cost26.5%€34,000
- Net margin26.2%€33,550
Overall performance score · period reportDemo
78/ 100
Strong performance
Revenue and orders are clearly up, driven by advertising. Satisfaction is holding; ad dependency and order errors during evening service are the two things to watch.
- FinancialRevenue, payout, basket84
- OperationsErrors, timing, cancellations72
- ConversionConversion, acquisition76
- SatisfactionRating, refunds83
- ChannelsMulti-channel balance68
08
Priorities, not a list of metrics
Stake, effort, timeframe
Rethink the buy-one-get-one offer
What we saw
The offer drives 310 orders but returns only 0.9× — below target once promotional food cost is taken into account.
Suggested action
Switch to a threshold offer, which lifts the average basket instead of doubling your ingredient cost.
Reduce your dependency on advertising
What we saw
73.8% of revenue is generated by ads. The day the budget drops, volume drops with it.
Suggested action
Push the direct channel: a QR code on packaging, a collection-only offer, loyalty for regulars.
Check orders again as they leave the kitchen
What we saw
94 orders contain an error, or 2.1%. The top reason for negative reviews is taste, the second is ignored order notes.
Suggested action
Add a second check during evening service and display order notes at the pass.
Software + team
Would you rather we handled it?
The platform measures, for instance, uncontested chargebacks and what they cost you. With the managed service, an account manager disputes them for you — and runs your campaigns, promotions and storefronts from the same screens.
Discover the managed serviceDisputes and chargebacks · real impact on the periodDemo
Customer claims · period reviewed
€691 was taken from your payouts on chargebacks nobody recovered.
72 claims raised · 0 recovered · 72 charged to you
- Charged to you
- €691
- 72 claims unrecovered
- Recovery rate
- 0 %
- 0 of 72 claims
- Orders affected
- 86
- already recovered: €0.00
The Food'Up team disputes every claim and recovers 97% on average — roughly €8,000 a year on this restaurant alone, and around €418,000 across a 52-site network.
FAQ
Frequently asked questions
Is Food'Up an agency or a software company?
Both. Our core business is the managed service: a dedicated account manager runs your delivery platforms. We built Food'Up Connect, our analytics software, for that work and open it to our clients. For franchise networks, we also manage the money flows.
What does an account manager actually do?
They run your Uber Eats, Deliveroo and other accounts: ad campaigns, promotional mechanics, storefronts, menus and photos, profitability tracking and chargeback disputes. They make the changes in the back offices and report back every week, month and quarter.
What is cash flow management?
A service for franchise networks: platform payouts land in the network's account, we calculate each franchisee's royalty, produce the SEPA transfer file to pay them the balance, and issue the invoices. You no longer chase royalties after the fact.
Which delivery platforms does Food'Up work with?
Food'Up Connect brings together Uber Eats, Deliveroo, Just Eat, your point of sale and more. You can view performance across all channels, filter on one, or compare their contribution.
How does my data reach Food'Up?
You connect your accounts and we handle the rest. Onboarding takes 24 hours at most, after which your data is live in Food'Up Connect. We are connected to Uber Eats, Deliveroo, Talabat, Keeta, Noon, point-of-sale systems and other ordering platforms.
Is the platform available in English?
Yes. Food'Up Connect has a full English interface, so your teams work in the language they prefer while the underlying data stays the same.
Do I need to be a group to use Food'Up?
No. The platform works for a single restaurant as well as for a network of several hundred. Comparison, ranking and consolidated reporting switch on as soon as you track more than one location.
Does Food'Up replace my platform back offices?
No, and it isn't meant to. You still manage menus and orders on the platforms. Food'Up Connect exists to make the resulting performance legible, with the margin calculation and funnel analysis the back offices don't provide.
What is the difference between the platform and the managed service?
The platform lets you run things yourself. The managed service puts the Food'Up team on your delivery: analysis, strategy, platform and campaign optimisation, dispute recovery, ongoing support. Use either, or both.
Is the performance score available?
Yes, in the period report: an overall score out of 100 with five sub-scores — financial, operations, conversion, satisfaction and channels. It makes two periods, or two locations, directly comparable.
Who disputes chargebacks with the platforms?
The platform measures what uncontested claims cost you. The disputing itself is handled by the Food'Up team as part of the managed service.
Are the recommendations automatic?
Yes. Your data is analysed by our AI, which surfaces the findings and the priority actions directly inside Food'Up Connect. Every recommendation comes with what it is worth, the effort it takes and how quickly to act — and stays verifiable, because the finding behind it is shown alongside.
Are the figures on this site real?
No. Every screen and every value shown here is demonstration data, marked as such. Client results are published only once the client concerned has approved them in writing.
Let's talk about your delivery.
A 30-minute call with an expert: your platforms, your numbers, and what we can take off your hands.